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Posts from March 2020

Over the past few weeks, we’ve been taking a look at what’s actually going on in our heads. Discovered that, contrary to what we’d like to think, we have very little idea of what’s really going on. Let alone how – or why – it happens… 
 
We know this revelation has been rather unsettling – even scary – for many people. It was for us, the first time we realised that the way we experience life was down to us. 100% of our own making. Without the involvement of any external – or arbitrary – force. Full stop. End of story. 
 
However, the great news is that, this revelation puts us back where we belong. In the driving seat. Gives us the power to choose how we experience our life and what happens in it. And, with everything going on at the time of posting (25th March 2020), there’s never been a time when understanding this has been more important… 
A couple of weeks ago, we mentioned “greenwashing”. It’s the latest tactic being used by companies to make their products appear more natural – greener – than they really are. Even if you haven’t come across this particular term before, you’ll have noticed the plethora of different “green” labels appearing on your favourite products. All those pictures of flowers, rolling green fields and the like. It’s fast becoming another fact of modern life, not just products related to health in some way. 
 
So, what is greenwashing and why is it such a concern? 
Well, here we all are again, going a little further down the rabbit hole to take a look at what’s been going on in our heads for all those years. Without us ever having been aware of it. 
 
While we may like to think we’re in control of our thoughts, sadly, this is a long way from the truth. The only comfort is that we’re all in the same boat. Have all fallen for the same little trick aided, in large part, by the Little Monster in our heads. 
 
And if this sounds like bad news, IT MOST CERTAINLY IS NOT. After all, how on earth can we do anything about it, if no one realises what’s going on? 
 
All going well, over the last couple of weeks, you’ve started to notice what’s going on in your head. Become aware of both the EFFECT of your thoughts, words and deeds – apologies, we still haven’t been able to come up with a less biblical sounding trio (!) – but, more importantly, the CAUSE. The belief – or assumption – underlying them, which sets the ball in motion. 
There are some subjects which we’ve all learnt – usually by bitter experience (!) – are best avoided in polite company. Well, that is, unless you want to light the blue touch paper and stand back to watch the resulting fireworks. And, in the interests of everyone’s blood pressure (!), we’re going to steer well clear of the top two contenders. Religion and politics. Phew! 
 
However, this still leaves plenty of other less contentious – but equally sensitive – subjects. And it’s one of these we’re going to revisit at today. If you’d like a clue to what it is, then you need look no further than a post we wrote a while ago about why horses sweat, men perspire and ladies glow. You can find it here
 
Yes, you guessed it, we’re returning to the lovely subject of sweating and the ongoing battle many people have to ensure there’s not a hint of a “whiff” about their person. None at all. 
 
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